Research Mitra

  Types of Experimental Research in Social Science and Business Management Introduction When it comes to understanding cause-and-effect relationships in research, experimental methods are often considered the most reliable. Unlike surveys or observational studies, experimental research allows researchers to manipulate variables and measure their impact under controlled conditions. This approach is highly valued in both social sciences and business management , where real-world decisions need strong evidence. In this article, we will examine the various types of experimental research, their relevance to business and social science, provide examples of their application, and discuss the advantages and disadvantages of each. By the end, you’ll not only understand the categories of experimental research but also know how to use them effectively in your own study. What is Experimental Research? Experimental research is a structured scientific approach where one or more independ...

  Experimental Research in Business & Social Sciences Introduction In the world of research, experimental research stands out as one of the most powerful methods to establish cause-and-effect relationships. Unlike observational methods, experiments allow researchers to control variables, manipulate conditions, and measure outcomes in a structured way. In business and social sciences, this approach is increasingly being adopted to test marketing strategies, study consumer behavior, evaluate organizational practices, or explore social dynamics. This post will walk you through the concept, features, importance, types, advantages, limitations, and real-world applications of experimental research in business and social sciences. By the end, you’ll have a strong grasp of why it is considered a “gold standard” in many fields.   What is Experimental Research? Experimental research is a systematic and scientific approach where researchers manipulate one or more independent varia...

  📚 Case Study Method: Strengths and Limitations ✨ Introduction In the world of research methodology , especially within social sciences and business management , the case study method holds a unique place. Unlike broad surveys or experimental designs that focus on numbers, the case study zooms in on a single case, organization, event, or individual to gain deep, contextual insights. But just like any research method, the case study method comes with both strengths and limitations . The real question is — when should you use it, and what pitfalls should you avoid? This post dives deep into the case study method , explaining its definition, strengths, limitations, and best practices , so you can make an informed choice for your research.   🔍 What is the Case Study Method? A case study is an in-depth investigation of a specific subject (case) within its real-life context. It often involves multiple data collection methods — interviews, observations, documents, archival ...

  Understanding Epistemology and Ontology in Research 🔍 What Do You Believe About Knowledge and Reality? ✨ Introduction: Let’s Get Philosophical (But Keep It Practical!) Ever wondered why researchers ask certain types of questions? Or how they decide what counts as truth or knowledge? Welcome to the world of epistemology and ontology — two foundational concepts that shape how research is framed , conducted, and interpreted. Understanding them may sound philosophical (and it is!), but don’t worry — we’ll break it down in plain language . 📚 What is Ontology? 👉 Ontology is the study of “what is” — what exists, what’s real. In research, ontology asks: Is there a single reality that exists out there, waiting to be discovered? (Realism) Or do multiple realities exist based on people’s experiences and interpretations? (Relativism or Constructivism ) 🔍 Example: If you’re studying leadership , do you see it as a fixed trait (realist view) or as something that’s interpreted differe...

  Mixed Methods Research — When and Why Should You Use It? 🔍 Bridging the Gap Between Numbers and Narratives 🎯 Introduction: The Best of Both Worlds Ever found yourself torn between choosing quantitative precision and qualitative depth ? You’re not alone. Many real-world research problems are too complex to be captured by one method alone. That’s where Mixed Methods Research (MMR) comes in — an approach that smartly blends the strengths of both qualitative and quantitative research in a single study. Whether you're a budding scholar or a business researcher, understanding when and why to use mixed methods can give your study power, credibility, and holistic insights. 🧠 What is Mixed Methods Research? Mixed Methods Research (MMR) refers to a systematic combination of qualitative and quantitative approaches in a single research project. ✅ Goal: To provide a more complete understanding of a research problem than either method alone. 🔍 When Should You Use Mixed Methods? Here...

  🗓️ Qualitative vs Quantitative Research — A Practical Comparison 🔍 Exploring the Two Pillars of Research Strategy Research is a journey that begins with a question and ends with an insight. But how do you decide which path to take — the qualitative route or the quantitative one? Understanding the key differences, strengths, and applications of qualitative and quantitative research is crucial to designing a robust study. 🧠 What is Qualitative Research? Qualitative research is all about understanding meaning, context, and human experiences . It deals with non-numeric data such as words, images, emotions, and stories. ✅ Common Characteristics: Open-ended & exploratory Focused on “why” and “how” In-depth, small samples Subjective interpretation Uses tools like interviews, focus groups, observation 🧰 Example Methods: In-depth interviews Focus Group Discussions (FGDs) Participant observation Thematic/content analysis 📌 Suitable For: Understanding perceptions, motivations, s...